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moengage video marketing prediction

2019 Will Be The Year of Video Marketing, CEO Jonathan Ochart Predicts

2019 Will Be The Year of Video Marketing, CEO Jonathan Ochart Predicts Jonathan Ochart, CEO of The Postcard Agency, was featured in MoEngage’s “Book of Marketing Trends 2019.” In his interview, Ochart discussed video marketing, its growing popularity across marketing channels and ability to help brands build trust among target audiences. The eBook shares insights […]

jonathan ochart integrated marketing campaign marcom award 2018

Integrated Marketing Campaign Wins Platinum 2018 MarCom Award

Integrated Marketing Campaign Wins Platinum 2018 MarCom Award On Nov. 1, 2018, the Association of Marketing and Communication Professionals (AMCP) awarded a Platinum 2018 MarCom Award to W. BRADFORD, a digital marketing agency that tapped The Postcard Agency to support the development and execution of the award-winning “Color & White” integrated marketing campaign for Soraa, […]

writing by hand helps content marketing and blogging

Can Handwriting Improve Content Marketing?

Can Handwriting Improve Content Marketing? Recently, I encountered a not-so-new strategy to improve my writing, boost creativity and maximize concentration when working on content marketing projects. The Postcard Agency prides itself on delivering top-notch, one-of-a-kind content marketing services to its clients, so this “trick” was a timely “discovery.” You see, writing dozens of blog posts, hundreds […]

social media utm tracking tips

Measuring Social Media Performance with UTM Parameters

Measuring Social Media Performance with UTM Parameters Do you ever wonder if people actually click on your social media posts linking to your website? Do you question how long people spend reading the blog post you shared on Facebook, or the promoted Instagram post linking to your company’s latest landing page? Your answers lie in […]