Soraa revolutionized the lighting industry with its full spectrum LED lamps and luminaires. Designed with proprietary Nobel Prize-winning technology, Soraa products render all colors and shades of white more accurately than any other light source in some of the world’s most renowned spaces. While the company offers industry-leading products and technologies, it needed help strengthening its brand affinity and thought leadership across marketing channels.
W. BRADFORD, a full-service marketing agency based in Cincinnati, Ohio, tapped The Postcard Agency to support marketing efforts for Soraa, its client. With our collaborative approach, we aided W. BRADFORD in producing award-winning work to help Soraa build brand affinity and achieve unforeseen digital and content marketing success.
Together with W. BRADFORD, The Postcard Agency conveyed the beauty and capabilities of Soraa’s products across key sectors, including museum, hospitality, restaurant, retail and residential environments. Through creative content marketing, social media, search engine optimization (SEO) and email marketing strategies, our team helped demonstrate the brand’s thought leadership, nurture a community of product advocates and boost brand affinity among new and existing customers.
W. BRADFORD is an award-winning digital marketing and branding agency based in Cincinnati, Ohio. Through provocative creative, strategic and interactive capabilities, the agency serves an international roster of clients across diverse industries and at all stages of business growth – from startup to established enterprise.
The Postcard Agency builds relationships with fellow marketing agencies and professionals to develop groundbreaking work. We tap our collaborative spirit to provide our clients—and their clients—with the best services possible.
NOTE: W. BRADFORD designed all graphics featured on this page.
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