What keywords are your target audiences using to find businesses like yours online? Do search engines rank your website on the first page of results, thus generating more website entrances? With our SEO (search engine optimization) and website content writing services, you can increase organic traffic to your website and attract quality visitors who want to learn more about you and your business.
The Postcard Agency’s SEO and website content writing services are designed to help your target audience find your business more easily, advise content marketing plans and inspire user-friendly experiences.
Once we learn more about your business, target audience and marketing goals, we audit your website to identify areas requiring immediate attention. Your website might be missing keywords in essential places, such as titles, meta descriptions and image tags. We walk you through website audit findings so you understand you website’s current state, and how we plan to enhance it with an effective SEO strategy.
During this phase, we identify high-volume keywords we should use to optimize your website content and secure more organic traffic. Keeping keyword competitiveness and target audience search behaviors in mind advises the keywords we select for each page on your website. In addition, we evaluate your competitor’s keywords so you maintain a competitive edge.
Keeping website audit and keyword research findings in mind, we develop SEO-friendly website and blog post copy you, your audiences and search engines will love. Preserving your brand voice on each page and post keeps audiences engaged while they learn more about your business, products and services. After a few weeks, your website and blog posts should begin ranking higher in search results.
Keeping a close eye on your newly optimized pages gives us the insights we need to achieve continued success. We analyze your website metrics to understand what people are searching to land on your website, and what keeps them on your website for as long as possible. Our Google Analytics-trained content marketing team studies content performance to produce more content your audiences and search engines crave.